“[Businesses] have to build the business model around circular values and beliefs and then it is possible to be a truly profitable, circular business.”
– Simone Weinstein, co-owner of The Conscious Kitchen
Impact Over 5-Year Term
Social/Environmental Impact
- Combating single-use plastics: Over the past three years, The Conscious Kitchen has saved the equivalent of 60,000 take-out containers from landfill
- Supporting local organic farmers: Almost 100% of their in-season produce is sourced locally from organic farmers and 90% is organic in the offseason
The Conscious Kitchen is a woman and Black-owned business. Its unique role as a prepared meal company offering a reusable and returnable container program is loved by customers who no longer have plastic containers piling up in their garbage and/or recycling. TCK partners directly with local farmers to source the best seasonal and organic ingredients which translates into healthier and more delicious meals.
By investing in zero-waste consumer packaging since the start of the business, The Conscious Kitchen has been able to quickly scale up those practices and continue to offer all deliveries in reusable containers as they venture into new markets. These new markets are possible thanks to their COIL Activate mentor who provided expert advice and surfaced new opportunities from a consumer perspective. Additionally, COIL Activate helped them reach new customers with a more customizable product mix and raising awareness about different ways to interact with their product offerings.
